She created a brand that, she says “…combines ancestral knowledge with modern design thus creating a timeless and conscious style.” When asked about her use of local materials and technology, she explained that technology does not play a role in her work at all as everything is handmade by highly skilled craftsmen and of traditional techniques. She says, “We work with noble materials such as leather, horn, silver, alpaca and palm tree, all of them carefully done by indigenous hands and professional metalsmiths. Each piece of metalwork is treated with traditional cow and buffalo horn techniques.”